What makes sense?

What makes sense? It is so damn difficult to untangle ourselves from the multi choice we tend to ponder many a times. Grabbing things within no time that hits our needs and selecting stuffs from a vast store within some amount of time makes little difference. But in case if we get to merge our…

Who says one cannot compare Oranges and Apples

Here are some interesting statistics from our consumer purchase patterns. Bangalore goes healthy - Olive oil out numbered mustard oil by 20% Who says one cannot compare “Oranges vs Apple” - Orange wins. We sold 50% more orange juice than apple. Rumor has it that “carrot” is helping orange. The “Real Orange Carrot Juice” is gaining momentum…

What is black and white and red all over?

The answer is newspaper. This age old joke works for majority of first timer. One gets it only after realizing that “read” is spelt as “red”.  It is true that context matters. When we go out for dinner with a set of friends and someone asks to pass a slice of pizza, depending on whether…

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